Books for Now and the Future
Strategy, competitiveness, and entrepreneurship
The last year and a half has shown that the ability to change and evolve quickly in business strategy is necessary. Here are a few books from the MIT Press which will help you adapt to the accelerating disruption in the world of business.
Winning the Right Game
How to Disrupt, Defend, and Deliver in a Changing World
By Ron Adner
In Winning the Right Game, Ron Adner does for competition what his earlier book The Wide Lens did for innovation – show how to capitalize on an ecosystem mentality.
Adner explains how to succeed in an era of ecosystem-based disruption, offering strategies and tools for offense, defense, timing, and leadership in a changing competitive landscape.
“Rigorous and relevant, thoughtful and practical, Adner is proving himself to be one of our most important strategic thinkers for the twenty-first century.”—Jim Collins, author of Good to Great
Mastering Disruption from Outside the C-Suite
By Christian Stadler, Julia Hautz, Kurt Matzler and Stephan Friedrich von den Eichen
How smart companies are opening up strategic initiatives to involve front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors.
“I have been a champion of open for many years. Open Strategy provides a nice blueprint to unleash the power and impact of openness in your organization—recommended reading for all leaders.”—Jim Whitehurst, President, IBM
The Transformation Myth
Leading Your Organization through Uncertain Times
By Gerald C. Kane, Rich Nanda, Anh Nguyen Phillips and Jonathan R. Copulsky
How companies can adapt in an era of continuous disruption: a guide to responding to such acute crises as COVID-19.
“The Transformation Myth offers readers a vision for using technologies like cloud and AI to build digitally resilient organizations capable of pivoting in the face of disruptions. The book persuasively demonstrates the tight linkages between technology and digital resilience.”—Teresa Briggs, Board Member, DocuSign, ServiceNow, Snowflake, Warby Parker
Entrepreneurship in the Wild
A Startup Field Guide
By Felipe G. Massa
A learn-by-doing guide to developing, testing, and pitching a startup idea, balancing a pragmatic approach and rigorous academic content.
“This may be the first book on entrepreneurship I have seen that manages to be relevant and actionable without drawing extensively on familiar praises of Silicon Valley. Kudos to Massa for unearthing compelling examples of entrepreneurship under our noses. With exercises built in, readers cannot help but be motivated to work hard and see their best ideas translate into action!”—Siobhan O'Mahony, Academic Director, Innovate@BU; Feld Family Professor of Innovation and Entrepreneurship, Boston University Questrom School of Business
From the Basement to the Dome
How MIT's Unique Culture Created a Thriving Entrepreneurial Community
By Jean-Jacques Degroof
Foreword by Bob Metcalfe
How a bottom-up problem-solving ethos, multidisciplinary approach, and experimental mindset have nurtured entrepreneurship at MIT.
“At the Kauffman Foundation, we are constantly looking at ways to increase the quality and quantity of entrepreneurship, especially for those who've been left behind. MIT has been the gold standard for entrepreneurship education. This valuable and well-researched book details its origins at MIT and how it has evolved over time. The lessons are clear and potentially transferable to help elevate the field at a time when we need it more than ever.”—Wendy Guillies, President and CEO, Ewing Marion Kauffman Foundation
The Ends Game
How Smart Companies Stop Selling Products and Start Delivering Value
By Marco Bertini and Oded Koenigsberg
How some firms are rewriting the rules of commerce by pursuing “ends”—actual outcomes—rather than selling “means”—their products and services.
“Digital technologies are transforming every business but the core principle of value creation endures: take care of the customer. But how? Bertini and Koenigsberg provide managers an insightful roadmap based on careful research and lively examples.”—Erik Brynjolfsson, Professor, Stanford University; coauthor of The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies